South Shropshire News
Ludlow Food Centre Butcher wins Top Award
18th November 2011
Butchers from around the UK enjoyed an afternoon of networking and celebration, as the 2011 winners were announced at a lunchtime ceremony at The Landmark, London on Wednesday 16th November. The ceremony was sponsored by the WR Wrights and saw 220 industry professionals attend the largest awards ceremony of its type. Andrew Brassington from the Ludlow Food Centre in Shropshire became the first English winner for 3 years with previous years being dominated by Scottish entries. He beat off competition from two young Scottish butchers to claim the title of best young butcher in Britain. The awards see hundreds of entries each year from all over the UK that are whittled down to three finalists after a variety of assessments. Andrew says, ‘I am over the moon! It’s a great achievement for me and my mentor John Brereton. It’s nice to get credit for the passion and hard work I have put in to the job for the last four years’
Now 20, Andrew started a butchery apprenticeship at the Ludlow Food Centre 4 years ago working under award winning butcher John Brereton. John currently has 4 apprentice butchers under 25 and is helping them work towards a variety of qualifications including NVQs. John says, ‘With reports of over 1 million young people unemployed I am really proud of all our young butchers for wanting to learn a trade. When you have a trainee as committed and passionate as Andrew it makes the job easy and I am really pleased for him.’
With reports this week of unemployment reaching more than 1 million in the UK it is encouraging to see that some traditional professions are still gaining interest from young people. The Ludlow Food Centre employs more than 40 16-24 year olds amongst its 90 staff, almost 50% of the workforce, with many learning new skills or on apprenticeships. Tom Hunt, marketing manager says, ‘We believe strongly in encouraging local young people to understand food and get involved in food production and retail. Our butchers are a great example of how young people can learn a trade that will always be in demand and give them good prospects in the future.’
Andrew’s success should be an inspiration to the now 1 million unemployed young people in Britain. There are many professions that are being forgotten with butchery amongst them. If these were more widely promoted we could see more young people getting in to work and driving the economy forward.